Sounds of Success
Julian Treasure Keynotes - The keynotes by Julian Treasure stress the importance of hearing and listening in everyday...
Julian Treasure's speech also illustrates how his research on sound can be applied to improving a brand's reputation. He outlines the 'Four Golden Rules for Commercial Sound' which include tips for effectively utilizing specific sounds to generate positive brand recognition amongst consumers. Julian Treasure demonstrates how any individual or brand can take control of sounds to create favorable outcomes in health, business and life.