In his blood donation speech, Mehmet Sencer Karadayi discusses how mobile applications can fix social problems. The tech entrepreneur developed an app as part of a competition to address an area of social justice with a mobile solution, so he speaks from personal experience.
His app aims to connect blood donors and those looking for blood. The basic foundation is to locate each other within a certain radius and offer the ability to contact one another directly. He cites a lack of awareness about how important blood donation is. In developing countries, 5% of the population donates frequently, but in the speaker's native Turkey it is only 1.5%.
To address the challenge of encouraging people to donate, the app adds a gamification element to process via badges. The blood donation speech notes that while fun sells, sometimes it only takes one app to solve crucial social issues and save lives.
Social Issue-Addressing Apps
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Mehmet Sencer Karadayi's Blood Donation Speech on Mobile Solutions
Sep 10, 2014By: Alyson Wyers -