Luxury High School Fashion

The Zimmermann Fall 2013 Collection is Made for Mature Teens

The Zimmermann Fall 2013 collection may be inspired by high school, but it is way beyond anything even Blair Waldorf and Serena van der Woodsen would have worn. Granted, they had to wear uniforms, but that's besides the point. Titled 'Class of 2013,' it looks more like the label is celebrating a graduation into a mature style sense rather than the real world.

Instead of varsity jackets and casual tees, ripped denim and plaid skirts, the Zimmermann Fall 2013 collection is comprised of everything luxurious from high-tech materials to modern, asymmetrical shapes. Perhaps the schools in Australia are simply a lot more chic, or designers Nicky and Simone Zimmermann had a luckier experience.

Bringing the Zimmermann Fall 2013 collection around full circle, the catalog was shot in high school classrooms and corridors.

Luxury Fashion
There is an opportunity for luxury fashion brands to create collections that appeal to a younger audience while maintaining a sense of sophistication and elegance.
High-tech Materials
The use of high-tech materials in fashion can create innovative and futuristic designs that stand out in the industry.
Asymmetrical Shapes
Designers can explore asymmetrical shapes in their collections to add a modern and edgy touch to traditional styles.

Industries Being Reshaped

Fashion
The fashion industry can embrace luxury high school fashion by creating lines specifically tailored to the teenage market.
Textiles
The textile industry can develop and produce high-tech materials that are not only luxurious but also sustainable and eco-friendly.
Interior Design
Interior designers can take inspiration from the Zimmermann Fall 2013 collection and create school-themed spaces that are stylish and sophisticated.
SCORE
6.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 96%
Activity 93%
Freshness 8%