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Fantastical Video Game Watches

ThinkGeek's Zelda Watch is an Exclusive Launch for Dedicated Gamers

— April 11, 2019 — Fashion
Novelty retailer ThinkGeek has expanded its selection of gamer goods with the addition of a Zelda watch, which features the Hyrule crest on the face in gold, a brushed bronze base that has a utilitarian aesthetic, and is finished off with a durable leather strap that enables users to proudly sport it for years to come. A few hints of bronze are included on the strap of the watch as well, helping to create a more cohesive look.

The Zelda watch is an exclusive ThinkGeek release and is an officially licensed product, making it a great gift for gamers who consider themselves to be collectors. Although the watch looks much like the one within the game that's able to transport players to different destinations, ThinkGeek specifies that it only has the ability to tell time and give wearers the look of a true adventurer.
Trend Themes
1. Novelty Gamer Goods - The expansion of novelty gamer goods, such as video game watches, presents opportunities for retailers to tap into the dedicated gamer market.
2. Officially Licensed Products - The demand for officially licensed products, like the Zelda watch, creates opportunities for partnerships between retailers and popular gaming franchises.
3. Utilitarian Aesthetic - The rising popularity of utilitarian aesthetics in fashion and accessories offers opportunities for designers to create innovative and stylish products like the Zelda watch.
Industry Implications
1. Retail - Retailers can capitalize on the growing market for novelty gamer goods by expanding their selection and offering exclusive products like video game watches.
2. Gaming - The gaming industry can explore partnerships with retailers to license their popular franchises for merchandise, like the officially licensed Zelda watch.
3. Fashion - Fashion brands and designers can embrace the utilitarian aesthetic trend and create innovative accessories that appeal to gamers and fashion enthusiasts alike.
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