Getting people to practice yoga can sometimes feel like a chore, but modern individuals with an appreciation for pop art and modern design will find themselves eager to participate thanks to Yoga Design Lab. It is a design studio founded by Canadian designer and yogi Chad Turner who wanted to make the experience appealing to those who never considered stepping on a yoga mat.
Yoga Design Lab was inspired after Turner attended a yoga while on vacation in Ubud, Bali. He writes, "Looking around, all I saw was a sea of unoriginal, mass-produced, solid-colored mats. My thinking was, there must be a way of creating a highly-functional product that was also aesthetically beautiful." He succeeded with a line of cosmic and geometrical designs.
Yoga Design Lab by Chad Turner Creates Visual Incentive to Practice
Meghan Young — June 24, 2014 — Lifestyle
References: yogadesignlab & thenewsgenerator