Stealthy Collaborative Technical Sneakers

BEAMS and Salomon Present the XT-PATHWAY Shoe

Salomon introduces its new XT-PATHWAY sneaker model which is made for Japanese retailer BEAMS, making it the latest silhouette to join the XT SERIES. It joins other models such as the XT-4, the XT-6, XT-QUEST, and more. The XT-PATHWAY sneaker is made specially for BEAMS and it comes in two colorway palettes.

Both of the options embody a stealthy design language kicking off with an all-black option that is accented with bright pops of orange for a contrasting touch. The second colorway is a camouflage base foundation that is covered entirely in GORE-TEX film and prepares for various terrains and weather conditions. The XT-PATHWAY shoes are rounded out with the classic Sensifit and Quicklace technology.

Image Credit: BEAMS

Stealthy Collaborative Design
The XT-PATHWAY sneaker features a stealthy design language with contrasting pops of color, offering a disruptive innovation opportunity in the footwear industry.
Specialized Terrains and Weather Conditions
The XT-PATHWAY sneaker is designed to tackle various terrains and weather conditions with its camouflage GORE-TEX film, presenting a disruptive innovation opportunity in outdoor and adventure industries.
Enhanced Fit and Convenience
With the inclusion of Sensifit and Quicklace technology, the XT-PATHWAY shoes offer an enhanced fit and convenience, presenting a disruptive innovation opportunity in the footwear and athletic industry.

Who This Affects Most

Footwear
The XT-PATHWAY sneaker's stealthy design and enhanced features create opportunities for disruptive innovation in the footwear industry.
Outdoor and Adventure
The XT-PATHWAY sneaker's specialized design for various terrains and weather conditions presents opportunities for disruptive innovation in the outdoor and adventure industry.
Athletics
The XT-PATHWAY sneaker's incorporation of Sensifit and Quicklace technology offers opportunities for disruptive innovation in the athletic industry.
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 95%
Activity 70%
Freshness 21%