The recently released lookbook for the WTAPS FW11 Collection showcases a variety of captivating black and white photographs to present the new clothing. The collection, which has been titled 'Way of Life,' offers a wide range of military and 90s-inspired looks.
While some of the collection remains unrevealed due to the style of photography, the shapes and styles of the clothing in the collection is noticeably versatile. From structured jackets, to fitted blazers to pageboy caps, the WTAPS FW11 Collection features all the cold weather essentials. Standout pieces in the collection include a bomber jacket embellished with a set of crossed bones on the back and a white oxford with 'Way of Life' printed down its side.
Implications - Businesses that offer their clients a wide range of classic products with subtle hints of modernity or contemporary qualities will likely fare well amongst today's consumers. Individuals will be drawn to the products that present a combination of tradition and cutting-edge.