Ibex Debuts a Limited Run of Its Iconic Woolies 1 Base Layer Collection
Grace Mahas — January 17, 2023 — Fashion
References: ibex
Ibex just released a limited one-time run of its iconic Woolies 1 base layer collection in both adult and kids sizes (4-14). These base layers are made from 100% merino wool, a material that is known for its natural thermoregulating, moisture-wicking, breathable, and odor-resistant properties. The Woolies 1 Base Layers are the lightest weight 100% merino base layer that Ibex offers, making them perfect for performance layering or staying cozy.
These base layers have raglan sleeves, which provide unrestricted mobility and flatlock seams, which ensure a comfortable fit. The wide sleeve cuff detail adds a unique touch to the design, making them more stylish.
The Woolies 1 Base Layers are available in men's, women's, and kids' sizes and come in both crew and bottom styles. The MSRP for these base layers is $105 for both the crew and the bottoms.
These base layers have raglan sleeves, which provide unrestricted mobility and flatlock seams, which ensure a comfortable fit. The wide sleeve cuff detail adds a unique touch to the design, making them more stylish.
The Woolies 1 Base Layers are available in men's, women's, and kids' sizes and come in both crew and bottom styles. The MSRP for these base layers is $105 for both the crew and the bottoms.
Trend Themes
1. Merino Wool Clothing - Incorporating Merino Wool into various clothing designs can open up opportunities for sustainable and naturally thermoregulating clothing lines.
2. Functional Fashion - There is potential for disrupting the fashion industry by creating clothing that is both stylish and functional, like the Woolies 1 base layer collection.
3. Limited Run Collections - Creating limited collections of high-quality items or launching exclusive product releases can help drive demand and increase sales for brands.
Industry Implications
1. Outdoor Apparel - For outdoor apparel brands, utilizing Merino Wool as a material can be a sustainable and functional option for garments designed for outdoor activities.
2. Children's Clothing - There is a potential for creating more functional and stylish children's clothing that is designed to cater to the needs of the kids' outdoor activities.
3. E-commerce - E-commerce platforms and businesses can utilize limited-release collections as a way to create exclusivity, increase customer engagement, and drive sales.
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