This eye-catching editorial for Wonderland Magazine is filled with edgy Lady Gaga style cosmetics and unusual formal wear. These office looks are best suited to bold fashionistas, looking to make a serious statement. Photographer Adam Whitehead is behind this intriguing editorial.
Each of these looks combines average day to day fashion pieces with bizarre style elements. One shot features model Daiane Conterato draped in a striking zebra print fur coat, with a bright red trim on the collar. Another shot shows Conterato sporting a light pencil skirt, paired with a purple kaleidoscope patterned blouse.
Every photo in this series includes dramatically penciled-in eyebrows, vibrant eye shadow shades and neutral lipstick tones. Essentially, the makeup seen in this series is as bold as the featured clothing.
This Gaga-inspired Wonderland Magazine editorial matches up retro office wear with peculiar fashion pieces to create interesting looks that challenge the way viewers think about formal attire.
Key Themes Behind This Trend
- Edgy Fashion
- The use of unusual formal wear and bold makeup in this editorial highlights the trend of edgy fashion, offering an opportunity for designers to create unique and statement-making garments.
- Retro Office Wear
- Combining retro office wear with peculiar fashion pieces in this editorial showcases the trend of mixing and matching different styles, opening doors for retailers to offer unconventional options for formal attire.
- Bold Makeup
- The use of dramatically penciled-in eyebrows, vibrant eye shadow shades, and neutral lipstick tones in this editorial reflects the trend of bold makeup, presenting an opportunity for cosmetic brands to innovate and create daring beauty products.
Where This Applies
- Fashion Design
- The edgy fashion trend showcased in this editorial presents an opportunity for fashion designers to explore and create unique, statement-making garments for the fashion-forward consumer.
- Retail
- The combination of retro office wear with peculiar fashion pieces in this editorial creates a disruptive innovation opportunity for retailers to offer unconventional and boundary-pushing options for formal attire.
- Cosmetics
- The bold makeup trend seen in this editorial opens up opportunities for cosmetic brands to develop innovative and daring beauty products that cater to consumers seeking more dramatic and adventurous looks.
