Jelly Belly's Solid Milk Chocolate Golden Snitch is Snackable
Laura McQuarrie — August 31, 2020 — Lifestyle
References: jellybelly & prnewswire
Jelly Belly is expanding its Harry Potter-inspired line with a new wizardly chocolate treat that's launching just ahead of this year's holiday season. The Harry Potter Golden Snitch takes the form of a 1.65-oz milk chocolate replica of the fictional sport piece from Quidditch. Fans will not only be delighted by the snackable treat itself but also the gold foil-accented box and the included Quidditch game rule sheet.
In Jelly Belly's Harry Potter-inspired line, there are also other fan-favorite treats like Bertie Bott's Every Flavour Beans™, Jelly Slugs and Gummi Creatures. The edible solid milk chocolate Golden Snitch will be launching this fall, offering a fun-filled way for fans of the franchise to treat themselves and others who recognize the value of the smallest ball used in Quidditch.
Image Credit: Jelly Belly Candy Company
In Jelly Belly's Harry Potter-inspired line, there are also other fan-favorite treats like Bertie Bott's Every Flavour Beans™, Jelly Slugs and Gummi Creatures. The edible solid milk chocolate Golden Snitch will be launching this fall, offering a fun-filled way for fans of the franchise to treat themselves and others who recognize the value of the smallest ball used in Quidditch.
Image Credit: Jelly Belly Candy Company
Trend Themes
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Wizardly Chocolate Confections — Jelly Belly's latest wizardly chocolate confection based on Harry Potter inspires opportunities to create themed snacks for other popular franchises.
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Fan-inspired Treats — Creating fan-inspired treats from popular franchises can be a lucrative business opportunity.
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Brand Extensions — Extending a brand's reach through a themed product line is a trend that can lead to increased revenue.
Industry Implications
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Confectionery — The wizardly chocolate trend provides opportunities for confectionery companies to create themed treats that resonate with customers.
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Entertainment — Developing themed snacks based on popular entertainment franchises is a trend that can attract new audiences.
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Licensed Merchandise — Creating licensed merchandise for popular franchises can help expand brand recognition and increase revenue.
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