Expressive Twinly Editorials

The Harper's Bazaar Korea Welcome to Spring Photoshoot is Sisterly

The Harper's Bazaar Korea Welcome to Spring editorial features the markedly expressive versions of models Stephanie Seymour, Lara Stone, Joan Smalls, Saskia de Brauw, Sui He, Yumi Lambert, Ashleigh Good, Stef van der Laan, Tilda Lindstam and Sam Rollinson.

This sprawling modeling team was placed next to one another in pairs on behalf of photographer Kacper Kasprzyk. Kasprzyk made the women appear much like animated sisters as they looked intently at one another and at the camera.

Stylist Carine Roitfeld furthered this sisterly theme as she dressed the subjects in akin ensembles. She did so by way of consistently muted color schemes, seen in her pairings of camel tones with blacks, ivories and light blues. When matched with make up artists' Gemma Smith-Edhouse's muted cosmetics, it came across as the ultimate springtime production.

Expressive Editorials
Opportunity for photographers and stylists to create emotionally impactful fashion spreads by capturing models in animated and sisterly poses.
Sisterly Fashion
Potential for designers and fashion brands to create clothing lines that celebrate sisterhood and feature coordinating ensembles with muted color schemes.
Springtime Productions
Disruptive innovation opportunity for makeup artists and beauty brands to develop muted cosmetics that evoke the essence of springtime.

Sectors Adopting This

Fashion Photography
Photographers can revolutionize fashion editorials by experimenting with expressive and sisterly poses to create visually captivating images.
Fashion Styling
Stylists can tap into the sisterly theme to curate fashion spreads that feature coordinated ensembles with muted color schemes, offering a fresh take on spring fashion.
Beauty and Cosmetics
Makeup artists and beauty brands have an opportunity to create new collections of muted cosmetics that reflect the spirit of spring and complement sisterly fashion trends.
SCORE
3.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 71%
Activity 20%
Freshness 8%

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