WeddingWire created new features, including digital planning tools and remote support, for the WeddingWire app. the new features include WeddingWire 360° Virtual Venue Tours, where users can digitally view an event space, WeddingWire Rescheduler, where customers can easily reach out to a planning team to reschedule, and WeddingWire Vendor Concierge, which provides the ability to optimize their options.
Jeffra Trumpower, the Senior Creative Director for WeddingWire, stated that the new tools provide couples the resources to effectively plan a wedding all while remaining at home. As many people decide to postpone weddings, wedding planning tools will experience an increase in demand during 2021. WeddingWire is also increasing its emphasis on health and safety, with customized masks, hand sanitizing stations, and more.
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