Utilitarian Commuter-Friendly Backpacks

The Mission Workshop Rhake VX Weatherproof Laptop Backpack

The Rhake VX is the perfect durable, waterproof laptop backpack for commuters and travelers. The bag features a multitude of pockets including one for your laptop, iPad, phone, water bottle, keys, power chargers, and sunglasses.

The bag is compactable, allowing you to expand or shrink the 22-liter main compartment at your convenience. The bag is comprised of VX-21 fabric from Dimension Polyant, an advanced textile that makes it virtually untearable, abrasion resistant and weather resistant. The Rhake VX is easily attached to most roller suitcases with a luggage handle pass-through on the rear panel, letting you travel through the airport seamlessly.

Whether you're a business commuter, traveler, or music festival attendee, the Rhake VX waterproof laptop backpack fits all your needs. The utilitarian bag was designed to endure, with a guaranteed lifetime warranty.

Image Credit: The Mission Workshop

Durable Laptop Backpacks
Opportunity for disruptive innovation lies in creating backpacks with advanced textiles that are virtually untearable, abrasion resistant, and weather resistant.
Compactable Storage Solutions
There is potential for disruptive innovation by developing backpacks with expandable and shrinkable main compartments, providing convenience for commuters and travelers.
Multi-functional Backpacks
Disruptive innovation can be achieved by designing backpacks with multiple pockets for laptops, phones, water bottles, and other accessories, catering to the diverse needs of users.

Industries Being Reshaped

Luggage and Travel Accessories
The luggage and travel accessories industry has an opportunity to innovate by integrating waterproof and durable materials into laptop backpacks.
Outdoor Gear and Apparel
Outdoor gear and apparel companies can disrupt the market by creating backpacks that are both weather resistant and practical for daily commuting.
Technology and Electronics
The technology and electronics industry can explore opportunities for innovation by designing backpacks specifically for the transportation and protection of laptops, tablets, and other electronic devices.
SCORE
6.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 96%
Activity 87%
Freshness 9%