The lululemon Water Repellent Fleece Anorak is a new garment created by the brand to provide avid outdoor enthusiasts with a way to stay warm and ready for the elements as we shift into a new season.
The garment is constructed with a series of tech ical textiles including a water-repellent fabric that will banish moisture, while also keeping the wearer distinctly warmer on cold days. The sweater is constructed with a hem cinch that will enable the wearer to enjoy a loose or tight fight, according to their preferences on any given day.
The lululemon Water Repellent Fleece Anorak is priced at $198, and is constructed with a blend of materials including nylon, elastane and recycled polyester.
Image Credit: lululemon
What Makes This Trend Stand Out
- Water-repellent Outdoor Apparel
- Opportunity for tech companies to innovate and create new materials and fabrics to keep outdoor enthusiasts warm and dry in any weather condition.
- Customizable Fleece Jackets
- Opportunity for fashion companies to create fleece jackets that can be adjusted to fit the wearer's preferences on any given day.
- Eco-friendly Outerwear
- Opportunity for sustainable clothing brands to use recycled materials in the construction of outdoor apparel.
Sectors Adopting This
- Outdoor Apparel
- Companies in the outdoor apparel industry can leverage innovative materials and technologies to create functional and stylish products for their customers.
- Sportswear
- Sportswear companies can expand their product lines to include functional and stylish outdoor apparel for their customers.
- Sustainable Fashion
- Sustainable fashion companies can create eco-friendly outerwear for outdoor enthusiasts without compromising on function or style.
