Matt Stevens designed a collection of illustrated Vulture badges for New York Magazine's entertainment section.
The badges reflect 25 popular entertainment franchises with the biggest fan bases. They are designed to look like patches that you'd see on the sash of a girl or boy scout and use black, blue and white as accenting colors. Each badge includes a picture that's synonymous to its inspiration.
The Vulture badges are for dedicated fans who can't seem to get enough of these 25 shows, movies, or books. They are meant to be used as icons for a Facebook profile, Twitter profile or for an online social forum that individuals may participate in.
Key Themes Behind This Trend
- Pop Culture Badges
- Creating badges that showcase popular entertainment franchises opens up opportunities for designing custom badges that cater to the fan of each unique fandom.
- Fan-based Icons
- Creating fan-based icons that are universally recognized on social media could be a disruptive innovation to the way fans showcase their fandoms on their online profiles or in forums.
- Custom Fan Swag
- Designers can create unique swag for each fandom and directly sell to fans, creating a new market within the fan community.
Where This Applies
- Entertainment
- The entertainment industry could utilize badges as part of their marketing to help grow fan bases for upcoming or current franchises.
- Digital Media
- Designing unique digital badges and icons offers a new opportunity for digital media platforms to provide additional engagement for fans to share their fandom and identity on these platforms.
- Merchandise
- The creation of custom badges opens up a new market within the merchandise industry to sell to dedicated fans looking to display their love for their favorite franchise.
