The June 2015 Vogue UK Patrick Demarchelier photoshoot intermingles surfer and safari looks via model Anna Ewers. Stylist Clare Richardson oversaw the production of these looks which were all captured in front of sandy shores and clear blue waters.
Surfer elements were seen here in the forms of athletic bathing suits and crochet tops, while safari motifs were delivered through floppy brown hats and strap sandals. In many of the images, Ewers came across as a chic explorer, complete with long oversize bags and strap sandals.
Make up expert Gucci Westman stuck to the basics with metallic eye shadows and simple, neutral lips. Together these looks added to the natural appeal of this Vogue UK editorial.
Key Themes Behind This Trend
- Surfer-safari Fashion Fusion
- The intermingling of surfer and safari looks in fashion creates an opportunity for brands to design innovative clothing and accessories that combine elements from both styles.
- Athleisure Swimwear
- The inclusion of athletic bathing suits in surfer-themed fashion shoots suggests a growing trend for functional swimwear that can be worn for both sports and leisure activities.
- Natural Beauty Enhancements
- The use of metallic eye shadows and simple, neutral lips in this editorial highlights a trend towards natural and understated makeup looks.
Where This Applies
- Fashion
- Fashion brands can tap into the surfer-safari fashion fusion trend by creating collections inspired by beachside motifs and combining elements from both styles.
- Athleisure
- The rise of athleisure wear opens up opportunities for swimwear brands to design functional and stylish bathing suits that can be worn for physical activities and as fashion statements.
- Beauty
- The trend towards natural beauty enhancements presents an opportunity for cosmetics brands to develop products that enhance natural features and create a subtle and effortless look.
