Off-Duty Model Editorials

The Vogue UK 'An American in Paris' Shoot Stars Karlie Kloss

In the Vogue UK 'An American in Paris' editorial, photographer Angelo Pennetta followed Karlie Kloss, a Chicago native, during Paris Fashion Week, putting together a documentary-like photo essay of her life as a model. A mix of off-duty and on-duty shots, the editorial captures her in both candid and posed moments. A concept that took weeks to plan, Pennetta manages to portray Karlie the model and Karlie the person side-by-side.

The Vogue UK editorial is set to appear in the magazine's May 2012 issue. Styled by Francesca Burns, Kloss is seen in everything from casual pajamas to couture dresses. No matter what time of day or setting, she always looks gorgeous and manages to be photographed immaculately from every angle.

Documentary-style Editorials
Opportunity for fashion photographers to capture behind-the-scenes moments of models in a candid and authentic way.
Mix of Off-duty and On-duty Shots
Potential for fashion magazines to showcase the dual lives of models, both in their professional and personal lives.
Immaculate Photography From Every Angle
Innovation opportunity to develop new camera technology or techniques to capture models flawlessly from any perspective.

Where This Applies

Fashion Photography
Opportunity for fashion photographers to explore new storytelling approaches and capture authentic moments.
Fashion Magazines
Possibility for fashion magazines to create compelling editorials that give readers a glimpse into the lives of models.
Camera Technology
Potential for camera manufacturers to develop innovations that enhance the quality and versatility of capturing fashion photography.
SCORE
5.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 80%
Activity 80%
Freshness 8%

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