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Boho Americana Editorials

The Vogue Spain April 2012 Shoot Stars Auguste Abeliunaite

— March 29, 2012 — Fashion
Model Auguste Abeliunaite channels her inner Americana boho in the Vogue Spain April 2012 editorial. Lensed by Barcelona-based photography studio Hunter & Gatti, the photo shoot has a gritty and saturated look that adds a raw quality to the photography as well as the fashion.

The Vogue Spain April 2012 editorial was styled by Sara Fernandez. The brunette Lithuanian beauty dons casual-chic designs from fashion labels such as Balenciaga, Balmain and Prada. Despite the bohemian vibe, there is a sophistication to the outfits that make them perfect for the working woman -- on her day off, of course. The layered, laid-back looks are completed with red lips and cat-eyes by makeup artist Frank Garrett and lush curls by hairstylist Paco Garrigues.
Trend Themes
1. Boho Americana Fashion - There is an opportunity to tap into the growing demand for more laid-back, bohemian-inspired fashion with a distinctly American twist.
2. Saturated Photography - There is an opportunity to experiment with more raw, saturated and gritty photography styles, which can add an extra layer of depth to editorial and advertising shoots.
3. Sophisticated Casual Wear - There is an opportunity to create more sophisticated casual wear designs that can be worn by the working woman on her day off, combining comfort with chic style.
Industry Implications
1. Fashion - Fashion designers and retailers can take inspiration from the bohemian and Americana aesthetic of the Vogue Spain shoot to create more casual-chic collections.
2. Photography - Photography studios and freelancers can use the raw and saturated look of the Vogue Spain shoot as inspiration to develop their own unique styles for editorial and advertising work.
3. Beauty and Personal Care - Beauty brands can draw inspiration from the makeup and hair styling in the Vogue Spain shoot to create beauty looks that complement the more laid-back, bohemian-inspired fashion trend.
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