This amazingly shocking photoshoot from Vogue Italia and Steven Meisel is definitely one that needs a second glance. Etitled 'Water & Oil,' this series features a blackened, oil-slicked model posing on a rocky shore.
With models wearing feathers and animal-esque accessories to represent the the devastated creatures affected by the spill, Vogue Italia and Steven Meisel have done a fabulous job at recreating a horrific event in a beautiful way.
Implications - In the last few years, the eco-conscious consumers have made environmentally friendly living an integral part of any developed nation. One of the most effective ways a company or non-profit organization can average consumers the value of eco-conscious purchases is by investing in marketing that shows the damage caused by pollution. By attaching a visual to the constant audio warnings, the company stands a good chance of embedding the image of disaster and destruction in the minds of consumers.