The Vogue India May 2014 cover shoot concentrates on a specific colorway for the summer season: white and gold. Both of these hues accentuate the striking tan the two models have acquired after spending a few hours out in the sun. Yet the outfits themselves are not necessarily appropriate for the beach setting they are shot in.
Styled by Anaita Shroff Adajania, the Vogue India May 2014 cover shoot showcases a range of gorgeous gowns from the likes of Blumarine, Tom Ford and David Koma. They were showcased on models Ashika Pratt and Magdalena Glonek, who posed sultrily in front of photographer Mazen Abusrour's lens. The luxe looks were perfected by makeup artist Nickol Walkermeyer and hair stylist Kirsten Klontz.
Key Themes Behind This Trend
- White and Gold Colorway
- The trend of using a white and gold colorway for summer fashion shoots presents a disruption opportunity in beachwear manufacturing and retail.
- Luxe Beachwear
- The trend of using luxurious gowns and accessories for beachwear presents a disruption opportunity in the high-end fashion industry.
- Sultry and Striking Tan
- The trend of showcasing models with striking tans in fashion shoots presents a disruption opportunity in the beauty and wellness industry.
Where This Applies
- Beachwear Manufacturing and Retail
- The trend of using a white and gold colorway for summer fashion shoots presents a disruptive opportunity for manufacturers and retailers to create and market a new line of beachwear that caters to the demand for stylish yet functional beachwear.
- High-end Fashion Industry
- The trend of using luxurious gowns and accessories for beachwear presents a disruptive opportunity for high-end fashion brands to expand their offerings by entering the beachwear market.
- Beauty and Wellness Industry
- The trend of showcasing models with striking tans in fashion shoots presents a disruptive opportunity for beauty and wellness brands to create and market products that can help people achieve the perfect tan without harming their skin.
