Contemporary Cowgirl Editorials

The Vogue Brazil Alessandra Ambrosio Photoshoot is Western-Themed

The latest Vogue Brazil Alessandra Ambrosio photoshoot depicts highly modern takes on classic cowgirl looks. The noted Victoria's Secret model is at the fore of the production which was put on by photographer Patrick Demarchelier, capturing an assortment of chic avant-garde looks in front of pristine shores.

Stylist Yasmine Sterea assembled these unusual western-themed outfits. In Demarchelier's shots, Ambrosio is pictured wearing suede blouses, striped swimsuit-esque tops and an assortment of wide-brimmed straw hats.

Cosmetic expert Fulvia Farolfi kept this production markedly neutral with pale lips and bronze-hued metallic eyeshadow, choices that tone down the otherwise bold fashion statements made in this Vogue Brazil production. These elements will be sure to captivate readers of the magazine's current January 2015 issue.

Modern Cowgirl Fashion
The modern cowgirl trend offers opportunities for designers to create avant-garde western-themed outfits.
Neutral Makeup Looks
There is a disruptive innovation opportunity for cosmetic companies to explore the use of pale lips and bronze-hued metallic eyeshadow in their products.
Chic Avant-garde Styling
Stylists can embrace unconventional combinations of suede blouses, striped swimsuit-esque tops, and wide-brimmed straw hats to create unique and captivating looks.

Sectors Adopting This

Fashion Design
The fashion design industry can capitalize on the modern cowgirl trend by creating avant-garde western-themed outfits.
Cosmetics
Cosmetic companies have an opportunity to create makeup products that cater to the trend of neutral makeup looks with pale lips and bronze-hued metallic eyeshadow.
Photography and Styling
The photography and styling industry can experiment with unconventional combinations of clothing and accessories to achieve unique and chic avant-garde looks.
SCORE
3.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: South America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 39%
Activity 64%
Freshness 8%

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