Locker Room Fashion Ads

The Vigoss USA Spring 2014 Campaign Stars a Sweaty Irina Shayk

The Vigoss USA Spring 2014 ad campaign is sultry and seductive. It captures model Irina Shayk lounging provocatively on the bench of a locker room. Most likely a men's locker room, it would be any athlete's dream to be greeted by such a sight after a gruelling practice or hard game. The setting is also somewhat appropriate for the casual outfit put on display.

Clad in the brand's denim styles, which are paired with a tied up white shirt, the Vigoss USA Spring 2014 ad campaign was shot by photographer Mario Sorrenti. The brunette beauty appears to be drenched in sweat, which would make the tight jeans a little inappropriate, but also all the more hot. Complete with wet hair and a barely there makeup look, the images will capture anyone's attention.

SCORE
4.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 59%
Activity 69%
Freshness 8%

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