Subdued Superstar Depictions

The Victoria Beckham Vogue China Editorial is Captured by Josh Olins

The Victoria Beckham Vogue China cover story is captured by photographer Josh Olins' lens. The ex-singer and now full-time fashion designer poses in-studio while showing off a more subdued side to her usually sharp and fierce look.

Whether dressed in a feminine frock or an androgynous power-suit ensemble, Victoria shows off a pale and fresh-faced look that is a far departure from her signature aesthetic of tanned skin and heavily applied make-up.

The Victoria Beckham Vogue China cover story is outfitted by wardrobe stylist Nicoletta Santoro, who dresses the superstar in designer pieces from the likes of Nina Ricci, Louis Vuitton and Saint Laurent along with gleaming statement accessories from timeless and luxurious jewelry label Tifanny & Co.

Subdued Superstar Look
Opportunity for beauty brands to create products and campaigns centered around natural and fresh-faced aesthetics.
Androgynous Power-suit Ensembles
Opportunity for fashion brands to embrace gender-neutral fashion and create inclusive designs for all.
Luxury Jewelry Statements
Opportunity for jewelry brands to collaborate with fashion icons and create statement jewelry pieces for high-profile events.

Sectors Adopting This

Beauty
Beauty brands can explore natural and fresh-faced aesthetics to cater to the demand for subdued superstar looks.
Fashion
Fashion brands can tap into the trend of androgynous power-suit ensembles to offer gender-neutral fashion options to consumers.
Jewelry
Jewelry brands can collaborate with fashion icons and create luxury statement pieces to meet the growing demand for bold accessories.
SCORE
2.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 50%
Activity 22%
Freshness 8%

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