The Spring/Summer 2012 Velour Magazine photoshoot provides an unusual glimpse at the everyday working woman. German model Christina Kruse is found here in high-waist pants and a-line skirts, and while this may make for an average day at the office, her deep purple nails and cigarette fumes suggest otherwise.
This Velour Magazine editorial was captured by photographer Hans Neumann. Neumann has added to the twisted chaos with his blurring of imagery, causing Kruse's hazy shadow to trail behind her in a haunting manner.
The bizarre mixture of professional and nighttime looks is readily apparent within each snapshot. Oxford shirts and elegant heels are offset with cropped leather jackets and Kruse's purple hair strands, effectively providing a new take on the look of the modern business woman.
Key Themes Behind This Trend
- Blurred Realities
- Applying blurred imagery techniques to professional photography creates a surreal and haunting aesthetic.
- Twisted Professionalism
- Mixing professional and unconventional elements in fashion editorials redefines the modern business woman look.
- Contrasting Styles
- Combining elegant and edgy fashion pieces offers a fresh and unexpected approach to office attire.
Where This Applies
- Fashion
- The fashion industry can explore blurred imagery techniques to create unique and captivating editorial campaigns.
- Photography
- Photographers can experiment with mixing professional and unconventional elements to push boundaries in their work.
- Business Apparel
- Fashion brands and designers can incorporate contrasting styles into their collections to cater to the modern working woman who seeks a unique and unconventional aesthetic.
