These vegan sneakers were designed with a secret compartment under the tongue of the shoes that can be used to hide marijuana.
The Freetown Christiania communty in Denmark is known for its love of "homegrown herbs" and the 'hummel x CSC' shoes are a direct reference to that fact. Designed in a collaboration between 'hummel' and 'Christiania Sports Club,' these vegan sneakers are made from canvas, rubber and hemp. The colors of the shoes represent Christiania's, "autonomous community colors" -- with a vibrant red coupled with yellow accents making up their design. The shoes are designed with three yellow dots that symbolize the autonomous community's flag.
These marijuana-hiding shoes are only available in the town they were designed to represent, making them both distinct and exclusive.
What Makes This Trend Stand Out
- Hidden Compartment Footwear
- Designing footwear with secret compartments presents disruptive innovation opportunities.
- Vegan Sneakers
- Creating footwear that use vegan materials can disrupt the sneaker industry.
- Communal Culture Fashion
- Designing products inspired by unique communal cultures presents disruptive innovation opportunities.
Sectors Adopting This
- Footwear Industry
- The footwear industry can explore designing shoes with hidden compartments for various needs.
- Vegan Fashion Industry
- There is an opportunity to innovate the sneaker industry with more vegan materials to promote sustainability.
- Community-inspired Fashion Industry
- Designing fashion items inspired by unique and distinct communities can disrupt the fashion industry as a whole.
