Vegan Leather Shoes

M4D3 and PETA Created a Line of Chic Shoes for an Important Cause

In partnership with M4D3, PETA has created a line of vegan leather slip-on espadrilles.

Limited-edition and quite stylish, these slip-on espadrilles promote the PETA message that one can look and feel good without being cruel to animals. Made of 100% vegan leather, these pieces of activism footwear come in black, white and blue. Espadrilles are very in tune with the S/S '15 season which makes these shoes a chic and ethical addition to any wardrobe. Released on the 18th of May, a portion of the proceeds made from each espadrille sale goes to supporting PETA and its animal rights work.

These vegan leather slip-ons are featured in the PETA catalog as well as the M4D3 website. For a limited time only, these shoes are on promotion for $10 off.

Vegan Leather Fashion
Opportunity for brands to create stylish and cruelty-free products using vegan leather.
Ethical Activism Fashion
Opportunity for designers to incorporate activism messages into fashionable products.
Sustainable Footwear
Opportunity to develop eco-friendly and durable footwear alternatives to traditional leather shoes.

Industries Being Reshaped

Fashion
Fashion brands can explore the market for vegan leather products and ethical activism fashion.
Animal Rights Organizations
Organizations like PETA can leverage partnerships with fashion brands to promote animal rights through fashion.
Sustainable Fashion
The sustainable fashion industry can focus on developing eco-friendly alternatives to traditional leather shoes.
SCORE
4.4 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 60%
Activity 65%
Freshness 8%

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