Valeria Melnyk Marie Claire Turkey Spread is a Jumpy Editorial

 - Jan 2, 2011   Updated: Jul 7 2011
References: mcdergi & fashiongonerogue
Soaring through the air is the Valeria Melnyk Marie Claire Turkey spread for the December edition.

Photographed by Emre Guven, model Valeria Melnyk joins ballet dancer Merih Mertel in mod-inspired outfits. Dressed up in dramatic makeup and solid shades, the minimalist outfits just fly off the pages. In a prancing shoot like the Valeria Melnyk Marie Claire Turkey spread, the vivid looks just seem to jump out at you.

Implications - These jump shoots exude a sense of exhilaration. With contemporary society being constantly inundated with a variety of products, consumers are looking for escapist qualities when it comes to advertising. Companies would be wise to incorporate fantastical elements into their promotions to appeal to a broad consumer base.