The Valentino x UNDERCOVER collaboration has proven to be highly anticipated among fashion-forward consumers.
The range contains a few products that are identified through contemporary stylings and a bespoke edgy pattern. The partnership is launched for the Fall/Winter 2019 season and it includes a foldable cap, slides, a backpack and more. Perhaps the most identifying design feature in the Valentino x UNDERCOVER capsule is the recurring symbol that combines a skull and the luxe fashion house's V logo. This motif clearly mixes the visual languages of both brands.
All products have a high-end construction that puts to use premium materials. The slides, for example, are made with full-grain black leather, while the backpack boasts a cotton silhouette.
The Valentino x UNDERCOVER ranges in price between $360 USD and $1,445 USD.
What's Driving This Trend
- Luxury Collaborations
- The Valentino x UNDERCOVER collaboration creates an opportunity for high-end fashion brands to mutually benefit.
- Edgy Patterns
- Contemporary stylings and bespoke edgy patterns create a new space for high-end fashion designers.
- Recurring Motifs
- Recurring motifs create opportunities for high-end fashion brands to mix their visual languages in unique ways.
Who This Affects Most
- Fashion Industry
- The collaboration between Valentino and UNDERCOVER in the fashion industry highlights how brands can work together to create new offerings.
- Luxury Goods Industry
- The use of premium materials in the Valentino x UNDERCOVER products highlights opportunities for luxury goods makers to appeal to high-end consumers.
- Apparel Industry
- Edgy pattern designs create a new space for designers to get creative with designs, in the apparel industry.
