Odor-Adaptive Whole Body Deodorants

The Unilever Whole Body Deo collection is a new lineup of personal care products from the brand in the UK that will offer consumers with a way to feel and smell their best. The products come in options under the Sure and Lynx brands, which are formulated with odor-adaptive technology that the solutions will work according to where they're placed on the body. The products include the Sure Whole Body Deodorant in two masculine and two feminine scent options in spray, roll-on and cream varieties alongside the Lynx Lower Body Spray in Coconut & Cedarwood and Pear & Pedarwood scents.

General Manager for Deodorants Monique Rossi spoke on the Unilever Whole Body Deo products saying, "We’re excited to continue to transform the deodorant category and shake up the personal care aisle and are working hard with our retailer partners to land these new breakthrough innovations with their shoppers and create new space for whole body products. We believe whole body deodorant is a major incremental growth opportunity and that our Sure, Lynx and Dove deodorant brands are perfectly positioned to drive trial and product love at scale."