The UK's Palace Skateboards recently revealed that it would be releasing a series of garments that are intended for the winter.
To share this news, the brand posted a photo of a branded gray parka with a fur-trimmed hood on Instagram, along with a short caption that simply listed the name of the collection, 'Ultimo,' along with the brand name and the year. Currently, only one image of the upcoming collection has been shared by the brand, however it's likely that more will come before it officially drops.
By sharing snippets of its upcoming collection through Instagram, Palace Skateboards is able to reach the consumers who follow it online, enabling it to directly target Millennial and Generation Z demographics and generate excitement before the official release.
Winterized Skate Apparel
More Stats +/-
Collaged Sneaker Editorials
Raver Streetwear Editorials
Japanese Art-Integrated Streetwear
Minimalist Statement Streetwear
Designer Lime Green Work Boots
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.