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Collaboration Americana Hiking Boots

The UBB x Danner Boots are Outfitted with Gore-Tex Lining

— October 16, 2018 — Fashion
The UBB x Danner Boots are a new series of collaboration footwear options for men and women that are designed with classic Americana style and outdoor lifestyles in mind. The boots are crafted with full-grain bison leather uppers that feature contrasting colors to convey a sense of hipness and help them stand apart from the existing alternatives presently on the market. The boots are finished with a Gore-Tex lining on the interior and a Vibram Kletterlift sole to make them inherently comfortable for extended wear.

The UBB x Danner Boots are priced at $398 and speak to the increasing number of weekend warrior consumers who are taking to the great outdoors on their time off and who require stylish gear to stay prepared.
Trend Themes
1. Collaborative Footwear - A trend in which companies from different industries collaborate to create shoes that meet both fashion and lifestyle needs.
2. Outdoor Fashion - Moving away from traditional athletic wear, a trend toward high-performance, durable, and stylish apparel for outdoor activities, prompted by the growing popularity of outdoor fitness and environmentally-focused lifestyles.
3. Elevated Workwear - A trend towards stylish workwear that can double as fashion apparel, catering to both function and aesthetics, appealing to younger, fashion-focused consumers.
Industry Implications
1. Footwear - A market that can leverage innovation in material, design, and manufacturing to create footwear that satisfies both functional and fashion demands of consumers.
2. Fashion - A market with a focus on new, sustainable textiles, and style blending traditional and innovative elements. Collaborations between fashion houses and athletic brands provide inspirational examples.
3. Outdoor - An industry that offers innovative, sustainable, and stylish solutions for outdoor activities, such as hiking, camping, and mountaineering, focusing on eco-friendliness and social responsibility.
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