It is interesting to think of television sets watching people rather than people watching them; this change in perspective is exactly what the TV Portraits series captures. Considering that the average person spends about 3 to 4 hours in front of a television set, this series also portrays a languid culture that relies on outside entertainment to fill one's time rather than actively seeking something that could be more rewarding.
Shot by Tallinn, Estonia-based Andris Feldmanis, the TV Portraits series is not an intentional critique on mass media, as she makes sure to point out in the introductory to the series. The TV Portraits series is simply a reflection of what the TV sees. What is interesting to note is how expressionless the subjects often are.
Why This Trend Is Growing
- Perspective Shift
- Capturing what television sees when people watch it offers a unique perspective shift in the entertainment industry.
- Languid Culture
- The TV Portraits series highlights the reliance on outside entertainment, which presents opportunities for disruptive innovation in the leisure and entertainment industry.
- Expressionless Subjects
- Noticing the lack of expression in TV Portraits opens up possibilities for disruptive innovation in the field of emotional engagement and user experience design.
Industries Being Reshaped
- Entertainment
- The TV Portraits series prompts the entertainment industry to explore new ways of engaging viewers and capturing unique perspectives.
- Media
- The TV Portraits series offers insights into mass media and presents the opportunity for disruptive innovation in broadcasting and content creation.
- Art
- The TV Portraits series combines art and technology, showcasing the potential for innovative digital art experiences and interactive installations.
