Nike introduces a new tonal update of the classic Air Max 1 sneaker model with the Treeline colorway to join its roster. The shoes were unveiled on Instagram by @Sneakerjamz and it is seen made from a range of materials including mesh, suede, and leather.
The color palette is naturistic with hues of black and white along with earthy tones. Starting the shoe is a white mesh base throughout the upper before it is overlaid with black fuzzy suede materials paneling on top with taupe tonal suede panels that underline the Swoosh branding on the side, contrasting the forest green tonal leather Swoosh. More branding can be seen in the form of a red Nike Air Max motif on the tongue and heel.
Image Credit: Sneakerjamz, <a rel='nofollow' href='https://hypebeast.com/2023/3/nike-air-max-1-premium-treeline-first-look'>hypebeast</a>
What's Driving This Trend
- Tonal Sneaker Colorways
- Sneaker brands can offer new variations of classic models by introducing tonal colorways that appeal to consumers looking for more subdued styles.
- Earthy Color Palettes
- Brands in the fashion industry can leverage natural color palettes in their designs to appeal to environmentally-conscious consumers.
- Mixed Material Sneaker Designs
- Companies can create innovative designs by incorporating a variety of materials in one sneaker model, offering consumers unique textures and experiences.
Who This Affects Most
- Athletic Footwear
- Sneaker brands can differentiate themselves in the athletic footwear market by introducing tonal colorways and mixed material designs that appeal to consumers looking for both style and function.
- Fashion
- Fashion brands can leverage the natural and earthy color palettes seen in the Treeline Silhouette Lifestyle Sneakers to appeal to consumers who are looking for sustainable and eco-friendly clothing options.
- Design
- Designers can explore new possibilities in footwear design by experimenting with a combination of materials to make their creations more visually appealing and functional.
