Kevin Wade created a typography style inspired by tree trunks, named Ringbearer. When trying to sell the text, he decided he needed a new way of displaying it and with that came the tree ring book.
The book by Kevin Wade features individual letters of his typography on separate pages, all made to look like rings of a tree. At the end of the book is a fold out poster that shows all the text. A great way to sell an idea, and in this case, a tree-inspired text.
Key Themes Behind This Trend
- Tree-inspired Typography
- Opportunity for designers to create unique branding and packaging using typography inspired by nature.
- Interactive Product Catalogs
- Opportunity for businesses to create immersive product catalogs that incorporate unique designs and engage customers.
- Nature-inspired Marketing
- Opportunity for companies to tap into the growing trend of eco-friendliness by incorporating nature-inspired designs in their marketing materials.
Where This Applies
- Graphic Design
- Opportunity for graphic designers to create unique and innovative typography styles that are inspired by nature.
- Printing and Publishing
- Opportunity for companies in the printing and publishing industry to offer new and creative ways to display typography, such as in the form of a tree ring book.
- Retail
- Opportunity for retailers to incorporate nature-inspired designs in their branding and packaging to attract eco-conscious consumers.
