This live translation platform is designed to help apps reach audiences worldwide. Colatris lets companies looks at translations of their content, so they can ensure the overall feel of their original app carries over. Translating text literally often results in a loss of personality, emotion and sometimes even context. Even though living in the digital age means we have access to global audiences like never before, lack of localization often prevents it.
This on demand translation platform offers app-developers the ability to request and change translated content. This enables them to offer localized content retaining the intended energy, humor and feeling of their app.
In the next three years, it's expected the market for non-English mobile apps will quadruple.