The 2024 Toyota Grand Highlander has been unveiled as an all-new model option from the automotive brand that promises to deliver exceptional comfort, convenience, performance and style. The vehicle features the same three-row design as the original Highlander model, but benefits from a 116-inch wheelbase that comes in as nearly four-inches longer than the original. This results in 97.5-cubic-feet of space on the inter with the seats folded down to make it great for hauling essential gear.
The 2024 Toyota Grand Highlander comes in three powertrain options including a 2.4-liter turbo four-cylinder gas engine, a 2.5-liter hybrid engine and the Hybrid MAX. Drivers can also take advantage of a 12.3-inch multimedia display, a digital rearview mirror, a heads-up display and more.
Image Credit: Toyota
Key Themes Behind This Trend
- High-end Midsize Suvs
- Automakers can focus on integrating technological advancements, including the incorporation of VR and AR to design and prototype vehicles, thus revolutionizing the production process.
- Hybrid Powertrains
- Automakers can capitalize on the growing trend of consumers shifting towards eco-friendly cars by introducing more hybrid options like the 2.5-liter hybrid engine and Hybrid MAX in the Toyota Grand Highlander.
- Digital Displays
- Automakers can revolutionize in-car technology by introducing more advanced features like a 12.3-inch multimedia display and a heads-up display in upcoming models.
Where This Applies
- Automotive Industry
- Automotive companies can focus on the development and launch of more luxury SUV models with advanced features to cater to the growing demand for high-end vehicles.
- Technology Industry
- Technology companies can work with automakers to develop and incorporate digital displays, AR, VR, and other innovative tech in vehicles to enhance the driving experience.
- Green Energy Industry
- With the world shifting towards sustainable and eco-friendly practices, Green Energy companies can partner with automakers to develop hybrid and electric powertrains that appeal to eco-conscious consumers.
