Peruvian Tourist Editorials

Josefien Rodermans Travels to Cusco in this Elegant Fashion Story

Ruven Afanador captures blonde beauty Josefien Rodermans in this elegant, tourist editorial. Tatler's 'Cool as Cusco' series illustrates the beauty of the Peruvian city and highlights a wardrobe of luxe and retro-themed fashions.

Making one long for the lost days of summer, the editorial spotlights floral dress prints, cropped bra tops and colored sandal heels that make us wish we were heading on vacation. This inspiring fashion story is not your typical tourist editorial that would take place on the busy streets of Paris or New York and instead embodies an old world charm.

Instead of shooting in an urban venue, 'Cool as Cusco' illustrates the beauty, charm and authenticity of its small town location.

Authentic Tourism
Tourism focusing on the authentic beauty of lesser-known locations.
Retro-themed Fashion
Fashion featuring retro styles, prints, and colors.
Travel-inspired Editorials
Editorials that inspire travel and wanderlust.

Sectors Adopting This

Tourism
Tourism companies could focus on highlighting lesser-known locations and promoting authentic experiences.
Fashion
Fashion companies can incorporate retro styles and prints into their designs to attract consumers looking for nostalgia.
Editorial and Publishing
Editorial and publishing companies could create more travel-inspired content to tap into a growing audience of travel enthusiasts.
SCORE
3.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 67%
Activity 34%
Freshness 8%