The much anticipated Top Spin 3 by 2K Sports which will be released on May 20, 2008 features the likenesses of tennis superstars Roger Federer, James Blake, Maria Sharapova and Andy Roddick and promises a more realistic tennis experience.
Three other iconic tennis players: Boris Becker, Bjorn Borg and Monica Seles make their first appearance in a next-generation video game in Top Spin 3.
During a special event on March 26th, the hottest tennis sensations including Maria Sharapova and James Blake played Top Spin 3 featuring their own likenesse (watch above video.)
Top Spin 3 will be available for Xbox 360, PLAYSTATION 3, Wii, and Nintendo DS.
Roddick, Federer & Sharapova in Top Spin 3
1. Realistic Tennis Video Games - Opportunity to create more immersive and lifelike sports video games with realistic player likenesses.
2. Celebrity Endorsements in Gaming - Disruptive innovation opportunity to feature famous athletes in video games to enhance player engagement.
3. Cross-platform Gaming - Potential for seamless gameplay across multiple gaming consoles, fostering a more inclusive gaming experience.
1. Video Game Industry - Chance to tap into the growing demand for realistic sports video games.
2. Sports Marketing Industry - Innovative opportunities for athlete endorsements in gaming to reach a broader audience.
3. Technology and Gaming Consoles - Opportunity to develop cross-platform gaming technologies and software for enhanced gaming experiences.