Conceptual Botany Editorials

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The Wild Magazine's Boy On Film Story Features Ton Heukels

— August 13, 2014 — Fashion
The Wild Magazine enlists top model Ton Heukels for their botanically infused image series, entitled 'Boy On Film'. The retro-inspired fashion story highlights wardrobe staples that reference the 70s as well as unconventional hair looks that embody a nostalgic vibe.

Fashion photographer Nicolas Coulomb captures The Wild Magazine's latest exclusive with Ton Heukels and works alongside wardrobe stylist Guillaume Boulez for the shoot. Guillaume dresses Ton in a range of sharp and structured ensembles that range from tailored suit sets to retro era rompers. Whether donning a solid palette or pulling off vivid and flower-accented prints, the top model shines in this gender-bending series.

Ton is known for his androgynous face and his ability to blur gender lines with his unique look.

Trend Themes

  1. Botanical Fashion — Opportunity for fashion brands to incorporate botanical themes and unconventional hair looks for a nostalgic vibe.
  2. Retro-inspired Wardrobe Staples — Opportunity for fashion retailers to bring back popular fashion trends from the 70s, such as tailored suits and rompers.
  3. Gender-bending Fashion — Opportunity for fashion designers to create gender-neutral and androgynous fashion pieces that blur traditional gender lines.

Industry Implications

  1. Fashion — The fashion industry can leverage botanical fashion, retro-inspired wardrobe staples, and gender-bending fashion to attract trendy consumers.
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