Tomo Koizumi's bridal collection offers a dreamy departure from traditional wedding wear, boasting a unique collection of kimono-inspired gowns.
The Japanese retailer has been growing in popularity in recent years, having been announced a finalist for the LVMH Prize as well as announcing a collaboration with Emilio Pucci. Now, alongside the retailer TREAT, the designer is launching this capsule wedding collection. The collection features eight dreamy pieces that were comprised with a combination of traditional silhouettes and contemporary details. Some of the details include dramatic ruffling, and voluminous layers. Serving a traditional colorway, these gowns arrive in an ivory white but their kimono-inspiration resulted in feature pops of pink and blue.
Interested consumers can book an appointment to try these gorgeous wedding gowns on.
Image Credit: Makoto Nakagawa
What's Driving This Trend
- Kimono-inspired Wedding Wear
- Disruptive innovation opportunity: Create a line of kimono-inspired wedding wear that combines traditional silhouettes with contemporary details.
- Dramatic Ruffles and Layers
- Disruptive innovation opportunity: Design wedding gowns with dramatic ruffling and voluminous layers for a statement-making bridal look.
- Pop of Color in Wedding Gowns
- Disruptive innovation opportunity: Introduce wedding gowns with traditional white color combined with pops of pink and blue for a modern twist.
Who This Affects Most
- Fashion Retail
- Disruptive innovation opportunity: Collaborate with designers to create exclusive bridal collections featuring unique and unconventional wedding wear.
- Bridal Wear
- Disruptive innovation opportunity: Incorporate traditional Japanese design elements, such as kimono-inspired details, into bridal wear for a fresh and distinctive look.
- Boutique Weddings
- Disruptive innovation opportunity: Cater to the demand for unconventional and personalized weddings by offering kimono-inspired wedding gown options for boutique weddings.
