With fall just around the corner, Lush is helping fans get into the spirit with some new product offerings, including the Toffee Apple Lip Scrub. As its name suggests, this product will help you get smooth lips thanks to its unique ingredients including castor sugar, extra fine sea salt, organic jojoba oil, Fair Trade shea butter, and bergamot, geranium and sandalwood oils.
For Halloween fans, Lush also debuted some new Halloween-inspired gift packages — Pumpkin Gift and the Only Come Out at Night. The former is made from recycled paper (which can be stuffed and reused as a decoration) and filled with best-sellers like the Punkin Pumpkin Bath Bomb, Bewitched Bubble Bar, and Lord of Misrule Bath Bomb. The latter is made from organic cotton and stuffed with new and limited-edition Halloween surprises including Very Very Frightening Shower Gel, Bewitched Bubble Bar, and Bat Art Bath Bomb.
The entire Lush Halloween and Fall collection is now available to show online and in stores.
Image Credit: Lush
Key Themes Behind This Trend
- Fall-inspired Bath Products
- Disruptive innovation opportunity: Creating customized fall-inspired bath products that cater to individual preferences and deliver unique sensory experiences.
- Halloween-inspired Gift Packages
- Disruptive innovation opportunity: Developing eco-friendly and sustainable Halloween-inspired gift packages that feature limited-edition products and promote recycling and reuse.
- Online and In-store Shopping
- Disruptive innovation opportunity: Integrating seamless omni-channel experiences that allow customers to easily browse and purchase products online or in physical stores.
Where This Applies
- Beauty and Personal Care
- Disruptive innovation opportunity: Exploring innovative ingredients and formulations to create seasonal beauty and personal care products that captivate consumers.
- Sustainable Packaging
- Disruptive innovation opportunity: Designing eco-friendly packaging solutions that reduce waste and promote sustainability in the beauty industry.
- E-commerce
- Disruptive innovation opportunity: Enhancing online shopping experiences through advanced technologies, personalized recommendations, and streamlined checkout processes.
