Advanced Cooling Skincare

The TIRTIR Ice-Cooling Collection Provides Post-Sun & Puffiness Relief

Icy refreshment can instantly soothe morning puffiness and sun-exposed skin, and the TIRTIR Ice-Cooling Collection is dedicated to delivering relief with three formulas designed to cool, calm, and revive on contact.

While the menthol-free Ice-Cooling Toner Pack Pads infused with island glacial water and ice heart leaf provide post-sun relief with a swipe, the Ice-Cooling Water Drop Serum is a firming, moisturizing solution designed to block heat with Dual-Cool Sync technology and 22K encapsulated capsule spicules. The Ice-Cooling Cloud Cream, the final step in the cooling ritual, deeply hydrates, reduces redness and strengthens the skin barrier.

Naturally, the balancing and replenishing products in the Ice-Cooling Collection are ideal for those who love to spend time under the sun, so TIRTIR pairs them with a free Hydro UV Shield Sunscreen.

Icy Skincare Solutions
New skincare products that incorporate ice infusion technology are gaining traction for their ability to instantly soothe and revitalize sun-damaged skin.
Menthol-free Cooling Formulas
The rise of menthol-free skincare options is disrupting traditional cooling methods, appealing to consumers with sensitive skin seeking gentle yet effective cooling solutions.
Dual-cool Technology
Advancements in dual-cooling technology present opportunities for creating innovative skincare products that engage multiple mechanisms to effectively counteract heat and provide rejuvenation.

Industries Being Reshaped

Skincare Industry
The skincare industry is being transformed by advanced cooling formulations that offer targeted relief and support for sun-exposed and irritated skin.
UV Protection
As sun exposure becomes a growing concern, the UV protection sector sees innovation opportunities through complementary cooling skincare products.
Cosmetic Technology
Innovative cosmetic technologies, such as encapsulated spicules, are enhancing skincare product efficacy, setting new standards in personal care.
SCORE
6.3 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 62%
Activity 67%
Freshness 59%