Thiomucase Has Redesigned Its Branding

 - Oct 13, 2017
References: metaklinika & thedieline
Thiomucase is a gel that claims to reduce the appearance of cellulite, and it recently underwent a rebranding that was led by the creative agency Metaklinika.

The purpose of rebranding this product was to give it a "clean and fresh" appearance, one that would ensure that it still offers a "medical" aesthetic, while also offering a contemporary feel. The creative agency chose to make the product look less like a pharmaceutical item and more like a premium cosmetic product, while still offering clean lines, limited labeling and sparse coloring.

The gel itself is extremely popular in Southern Europe, and is applied topically on areas that tend to have cellulite – working to boost circulation and reduce the appearance of that cellulite as a result.