Moody Catwalk Captures

The Theyskens' Theory Pre-Fall 2012 Collection Features All Black

Renowned designer Oliver Theyskens presented what is sure to be the darkest collections of the Pre-Fall season with the Theyskens' Theory Pre-Fall 2012 collection. At first glance, I assumed that the photos were of poor quality, but as it turns out, the lights were dimmed at the show and the clothes still managed to shine bright.

The collection is predominantly made up of entirely black outfits, with gray and white sneaking their way in occasionally. Drop crotch jeans, dark trench coats, black maxi dresses, leather pants and even a pair of extraordinary silver pants were given the cool girl treatment by being paired with combat boots.

The Theyskens' Theory Pre-Fall 2012 collection is edgy, rock n' roll inspired, and breathtaking.

Dark Fashion Trends
Demand for black outfits and accessories in the fashion industry is expected to grow, paving the way for more edgy and rock n' roll inspired collections.
Low Lighting Runway Shows
Dimming lights at runway shows can provide a unique and intriguing atmosphere for attendees and can serve as a way to showcase clothing in a different light.
Rebellious Styling
Combining unexpected elements such as drop-crotch jeans, black maxi dresses, and leather pants with combat boots is becoming a trend in the fashion industry.

Who This Affects Most

Fashion and Apparel
The fashion and apparel industry is able to capitalize on the demand for dark and edgy products in clothes and accessories.
Event Planning
Event planners can experiment with lighting to create new experiences and ambiance to highlight upcoming fashion collections.
Retail and E-commerce
E-commerce and brick-and-mortar retailers can benefit from the surge in popularity of fashion brands that cater to the rebellious and edgy style preferences of customers.
SCORE
4.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 75%
Activity 45%
Freshness 8%

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