The truth about coffee is that it's enjoyed all over the world, a fact illuminated by this coffee infographic by Evoke. In fact, 2.25 billion cups of coffee are downed daily, all over the globe.
With such a high consumption rate, it's important to be aware of the relationship caffeine has with our body. For instance, did you know that caffeine affects the same part of the brain that amphetamines do, but with milder effects? They're not kidding when they say coffee will get you wired! That being said, you'd still have to drink a whole lot of it for it to kill you. The lethal dose measures out to 100 cups of coffee in four hours -- don't try this at home.
The infographic goes on to list calorie information (that caramel frappuccino will set you back 430 calories), compare coffee chains and offers expert opinions on coffee addiction.
Key Themes Behind This Trend
- Global Coffee Consumption
- Capitalizing on the high demand for coffee, businesses can create new and innovative ways to source, roast, and distribute coffee across the world.
- Health and Wellness in Coffee Culture
- Incorporating health-conscious ingredients in coffee, such as plant-based milks and natural sweeteners, can create a new market for health-conscious consumers.
- Expert-led Coffee Education
- Providing coffee education, including expert opinions on addiction and sustainability, can create a unique selling point for coffee businesses.
Where This Applies
- Food & Beverage
- The food and beverage industry can explore new ways to incorporate coffee into products and packaging.
- Health & Wellness
- The health and wellness industry can market coffee as a natural source of energy and explore health-conscious coffee products.
- Education & Training
- Coffee education and training can be developed as a unique educational field with a focus on sustainability and fair trade practices.
