Lone Layered Lookbooks

The Row Resort 2013 Campaign is Head-to-Toe Monochromatic

The Olsen sisters prove they are more than just socialites in the fashion scene, as the Row Resort 2013 line brings sophisticated outwear and streamlined pantsuits to the resort stage.

Although resort collections are typically heavy on beach-ready ensembles, the sisters have chosen to release a series of lavish layered looks. The floor-length coats, turtleneck tops and tailored day suits are a refreshing change from a season full of floral and neon. The ladylike attire is ideal for chilly coastal nights where layering and longer hemlines are essential. The mix of luxury and futuristic fabrics gives a playful mix to this tailored lookbook. The Row Resort 2013 is subtle and sophisticated, much like the budding fashionista designers.

Ashley and Mary-Kate Olsen were recently honored with the CFDA's prestigious Womenswear award, becoming the youngest-ever recipient of this honor. The entrepreneurial twins prove you don't have to be brash to be young and successful.

Lavish Layered Looks
An opportunity for designers to create sophisticated and futuristic layered ensembles.
Tailored Day Suits
A chance for fashion brands to offer tailored suits with a modern twist.
Playful Luxury Fabrics
A trend for incorporating futuristic fabrics into high-end fashion designs.

Industries Being Reshaped

Fashion Design
Designers can explore the potential of creating sophisticated layered looks and tailored day suits.
Textile Manufacturing
Opportunities for creating and producing futuristic luxury fabrics.
Fashion Retail
Retailers can capitalize on the growing demand for playful and futuristic fashion pieces.
SCORE
6.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 99%
Activity 91%
Freshness 8%