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Vibrating Celebs to Sell Chairs?

Massage Chair Promotion Reaches The Red Carpet

— August 21, 2007 — Celebs
Talk about effective marketing.

According to defamer.com it seems the makers of the "Human Touch" Robotic Massage chair is "making Hollywood sit down and take notice."

At a summer party last week for InStyle Magazine, sexy stars including Sarah Michelle Geller, Elisha Cuthbert, Sarah Chalke, Kristen Bell and Maggie Grace were invited -- while on the red carpet -- to enjoy a relaxing rest in the vibrating chairs.

Now, we already know that sex sells, so what could be better than a vibrating celebrity to help sell products? For a mere $5,000, you too could have one of these bad boys. Guaranteed to be the most technologically advanced Robotic Massage available!
Trend Themes
1. Celebrity Endorsements - Brands can seek celebrity endorsements to enhance product marketing strategy.
2. Experiential Marketing - Companies can use experiential marketing techniques to create unconventional customer experiences and attract attention.
3. Robotic Massage Technology - There is a growing trend towards investment in more technologically advanced robotic massage technology.
Industry Implications
1. Furniture and Bedding - Furniture and bedding manufacturers can leverage the robotic massage technology trend to create unique product offerings and attract customers looking for innovative features.
2. Entertainment - Entertainment companies can use celebrity endorsements and experiential marketing strategies to promote their products or services.
3. Wellness and Beauty - Wellness and beauty companies can incorporate robotic massage technology into their products or services to enhance customer satisfaction and offer unique experiences.
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