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Supercharged Wireless Speakers

The Core Wireless Speaker Generates a Sonic Hologram

— October 23, 2014 — Tech
The Core wireless speaker, developed by Toronto-based Mass Fidelity, offers high-quality wide stereo sound from a portable package.

This speaker makes use of innovative Wave Field Synthesis technology, a completely novel way of rendering audio wherein the 'sound image' is produced by recreating the sound in space -- essentially, creating a sonic hologram. The resulting sound is purer and more accurate than traditional stereo sound.

The speaker includes a 120-watt digital amplifier, five custom mid/high speakers and Absolute Bass Technology for a complete, balanced sound.

Mass Fidelity has been operating an Indiegogo campaign to crowdfund production of The Core; the campaign has skyrocketed past its funding goal, a testament to the product's potential. A pledge of $389 will get you a single unit of The Core for $200 less than the suggested retail price.
Trend Themes
1. Wave Field Synthesis Technology - Disruptive innovation opportunity: Explore the application of Wave Field Synthesis technology in other audio devices, such as headphones or car speakers.
2. Crowdfunding for Product Development - Disruptive innovation opportunity: Other industries can leverage crowdfunding platforms like Indiegogo to raise funds for product development, creating a direct connection with consumers.
3. Portable High-quality Audio - Disruptive innovation opportunity: Develop portable audio devices with high-quality sound to cater to the growing demand for on-the-go music experiences.
Industry Implications
1. Audio Equipment - Disruptive innovation opportunity: Investigate the integration of Wave Field Synthesis technology into existing audio equipment to enhance sound reproduction.
2. Consumer Electronics - Disruptive innovation opportunity: Introduce more portable high-quality audio devices to capture the market of consumers seeking premium sound experiences on the move.
3. Crowdfunding Platforms - Disruptive innovation opportunity: Explore the use of crowdfunding platforms for product development in industries beyond technology, such as fashion or home goods.
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