Headless Pattern Shoots

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Teen Vogue Shows South of the Border Styles

— June 12, 2009 — Pop Culture
For the latest issue of Teen Vogue, the magazine featured a spread of wildly colorful, intensely patterned outfits, taking tribal patterns to a new level of style.

The Teen Vogue shoot featured porcelain models, and the images look almost like paintings. The headless models wore 8-10 patterns in one outfit, which would usually be dizzying, but were more artistic than alarming in this shoot.

Implications - Within runway shows the use of relatively plain make-up and hair-dos helps to emphasize the clothing and the same can be true for photo shoots. When attempting to switch viewer's focus directly on to a specific product or service, companies should attempt to use other imagery that highlights the product directly, without taking away the attention from it.

Trend Themes

  1. Headless Pattern Fashion — Opportunity for fashion brands to experiment with headless models and vibrant patterns to create visually striking and artistic campaigns.
  2. Emphasizing Product Focus — Companies can utilize imagery that highlights their product directly, without distracting elements, to capture viewer's attention and increase product visibility.
  3. Tribal Patterns in Fashion — Growing trend of incorporating vibrant tribal patterns into clothing designs, offering opportunities for fashion brands to create unique and culturally-inspired collections.

Industry Implications

  1. Fashion Industry — Fashion brands can leverage headless pattern fashion and tribal pattern trends to create innovative and visually captivating clothing lines.
  2. Advertising Industry — Advertising companies can explore the concept of emphasizing product focus in their campaigns to effectively showcase products and attract consumer attention.
  3. Art and Photography Industry — The use of headless models and vibrant patterns in photography opens avenues for artistic expression and creative collaborations for photographers and artists.
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