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Crystalized Vacuums

Clean the Sky - Positive Eco Trends & Breakthroughs

$20,000 Swarovski Electrolux Makes Cleaning Glam

— June 23, 2009 — Luxury
This Swarovski encrusted Electrolux is the world’s most expensive vacuum cleaner. Selling for around $20,000, this stylish sucker sports 3,730 Swarovski crystals.

This blinged cleaning machine was designed and created by Łukasz Jemioł, a young Polish fashion designer.

Swarovski vacuums? Talk about cleaning in style!

Implications - As the general population is leaning towards a more luxurious lifestyle, even simple household products are getting luxe and blinging makeovers. Businesses are targeting those interested in extravagantly decorating each and every part of their homes, providing (sometimes unnecessarily) luxurious products to add some sparkle to any household. It wouldn't be surprising to see more mundane household products get the glimmer treatment and sell out on the market.
Trend Themes
1. Luxury Household Products - As consumers seek more luxurious lifestyles, businesses are creating blinged out versions of everyday household items, presenting opportunities to create high-end versions of common products.
2. Customized Home Decor - The trend towards extravagant home decoration is driving demand for more unique and personalized household items, creating opportunities to offer customized versions of everyday products.
3. Sparkly Technology - The popularity of crystal-encrusted vacuums presents opportunities to create blinged-out versions of other technology products, appealing to consumers seeking both functionality and style.
Industry Implications
1. Home Decor - As consumers seek more luxurious and unique home decorations, there is an opportunity for businesses in the home decor industry to offer custom or highly decorative household items.
2. Appliances - With the popularity of the Swarovski-encrusted vacuum, there may be a demand for other blinged-out appliances, leading to new opportunities for businesses that manufacture home and kitchen appliances.
3. Technology - The trend towards sparkly technology presents opportunities for businesses in the technology industry to create luxurious and eye-catching designs for everyday products like headphones or phone cases.
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